Default Profitable

This month we will dip into the archives and repost the 10 most popular episodes from our first 100 episodes. Coming in at number 10, Jonathan Walla.
In this episode, host Matt Nettleton interviews Jonathan Walla, owner of Walla Painting, about his journey as a small business owner. Jonathan shares his experience starting with a lawn care business and transitioning to painting. He emphasizes the importance of business coaching and reading books to gain knowledge and insights. Jonathan also highlights the need to set boundaries and prioritize personal life while running a business. He discusses the opportunities and challenges he faced during the housing market crash and offers advice on knowing the numbers in your business.
You can connect to Jonathan on linkedin https://www.linkedin.com/in/jonathan-walla-03001776/  
or his company website https://wallapainting.com/ 
E-myth revisited: Michael Gerber https://amzn.to/47ct1hL 
How to win friends and influence people: Dale Carnegie https://amzn.to/46VUFzh 
Selling to Homeowners the Sandler Way: Chip Doyle & Kim Booker https://amzn.to/3RJ7716 
Atomic habits: James Clear https://amzn.to/3uY6WpL 

In this episode, Matt Nettleton is interviewed by Lorraine Ball about his experience hosting the Default Profitable Podcast. Matt shares his journey from being a guest on Lorraine's podcast ( Episode 1 )to starting his own show. He discusses the importance of planning and adapting, the value of connecting with local business owners, and the need for business owners to give themselves credit for their accomplishments. Matt also shares his top three lessons from hosting the podcast: things take longer and cost more than expected, business owners should celebrate their achievements, and now is the time to start and never stop working.
 
 
Sound Bites
"Whatever you're trying to do as a business owner, it's going to take longer and cost more than you expect."
"Business owners as a group don't give themselves credit for accomplishing anything."
"Now is the time. It doesn't matter how old you are or how young you are. Just start."

In this episode Matt Nettleton interviews Millie Hindes. Millie Hindes, founder of Watergate Roofing, shares her journey of starting and growing a contracting business. Millie Hindes is the FOUNDER of Watergate Roofing. Please do not assume it was her husband's company or her Dad left it to her. She got into the roofing industry after meeting storm chasers and discovering the opportunity to sell roofs to homeowners with insurance coverage.  She discusses the advantages and challenges of being a woman-owned business in the contracting industry. She started Watergate Roofing in 2013, and has seen REAL growth the past 4 years. Her company's main core value is: Do it right and Do it well. 
You can get more info on her website, WatergateRoofing.com, they are ALL OVER social media, and if you want to see what phenomenal improvements they can make to a home, check out their photos on facebook and instagram. 
Books Millie recommends Eat That Frog, and The E Myth (which taught her to work ON your business, not IN your business).
 
Watergate Roofing:We cover up what's inside

In this episode Matt Nettleton interviews Jeremy York.
Jeremy York is the founder and president of InvigorateHR, an LGBTBE-certified HR consulting firm that develops tailored solutions to help clients enhance employee performance, improve workplace culture, and drive overall business success. With over two decades of experience in human resource strategy and leadership roles across multiple industries, Jeremy brings a wealth of expertise on critical issues like talent management, strategic planning, and performance management. His ability to translate big-picture business needs into actionable, human-focused solutions has allowed organizations to foster cultures of mutual trust and respect while unlocking the full potential of their workforce. 
If you'd like to learn more about the innovative HR solutions and people-first approach that Jeremy and his team provide at InvigorateHR, visit their website at InvigorateHR.com. There you'll be able to learn more about the team and find details of full range of services, from strategic HR consulting and leadership development to employee engagement programs and much more. 
For those looking to dive deeper into cultivating vibrant, people-centered workplaces, Jeremy highly recommends checking out the book "The JoyPowered® Organization" which he co-authored. This insightful read explores how organizations can create more joyful, engaged, and productive cultures by aligning their values, leadership, and management practices. You can also connect to Jeremy on Linkedin https://www.linkedin.com/in/jeremyyork/ 

In this episode Matt Nettleton interviews Brian Schroeder, founder of Preventia. Brian shares his journey of starting a business focused on preventive care and wellness. He discusses the limitations of traditional healthcare models and the need for a proactive approach to health. Brian emphasizes the importance of building relationships and focusing on habit, behavior, and mental well-being. He also talks about the challenges of starting a business, including the need for lean spending, hiring the right people, and creating a strong company culture. Brian's advice for new business owners is to embrace the challenges and make the leap, as the magic often lies in the things we avoid.
 
 
Takeaways
Traditional healthcare models focus on illness management rather than preventive care.
Preventive care requires a proactive approach and a focus on habit, behavior, and mental well-being.
Starting a business requires lean spending, hiring the right people, and creating a strong company culture.
The magic often lies in the things we avoid, so it's important to embrace challenges and take the leap.
Sound Bites
"Prevention, it's kind of in the name, you know, you asked before we got started with the podcast, how exactly do you pronounce prevention? Well, it's easy. just say, I'm going to prevent you from getting sick. I'm going to prevent you from going down a path of mental illness."
"If you can go into the hardest times with the right mindset and say, I'm going to learn more in the next six months than I have in the last six years, there's absolutely no way that you're really going to lose."
You can learn more about Brian on LinkedIn https://www.linkedin.com/in/brian-schroeder-6587ab6/ or at his company's website https://www.preventia.care/ 

In this episode, Matt Nettleton interviews Lesley Crane. Lesley is CoFounder and Creator of DiversiFind. DiversiFind is a software company that is designed to support diverse-owned companies as they market themselves to companies that want to diversify their spend. DiversiFind also helps companies advertise solicitation and job opportunities so that they and diverse vendors can find more and better ways to collaborate and grow everyone’s economic opportunities.
To understand why DiversiFind is valuable, there is a McKinsey and Co. study on the importance of supplier diversity and the ROI it can bring to your organization. It’s a great place to start if you’re looking for data to support beginning or growing a supplier diversity program. You can find it at: https://www.mckinsey.com/capabilities/operations/our-insights/expand-diversity-among-your-suppliers-and-add-value-to-your-organization
You can find more information about Lesley on LinkedIn https://www.linkedin.com/in/lesley-crane-216a1415/  or at her company website  www.diversifind.com 

In this episode, Matt Nettleton interviews Ben Conner, CEO of Conner Insurance, about the issues surrounding health insurance and healthcare in the United States. Ben discusses the high costs of healthcare and health insurance, the need for employers to take ownership and manage the supply chain, the importance of price transparency and quality information for consumers, and the need for individuals to advocate for themselves when it comes to healthcare. Ben also talks about his documentary, 'It's Not Personal, It's Just Healthcare,' which sheds light on the business side of healthcare and the role of employers in driving change.
 
Here is the link where you can watch the documentary for free “on demand” from our website: https://connerins.com/its-not-personal-its-just-healthcare-watch-here/
 
Takeaways
Health insurance and healthcare costs in the United States are linked and intertwined.
Employers have a duty to manage the supply chain of healthcare on behalf of their employees.
Price transparency and access to quality information are crucial for consumers to make informed decisions about their healthcare.
Individuals need to advocate for themselves and question medical bills to ensure accuracy and appropriateness.
Employers, particularly larger ones, play a key role in driving effective change in the healthcare system.
You can learn more about Ben on LinkedIn https://www.linkedin.com/in/thisisbenconner/ and more about his company at https://connerins.com/ 

In this episode, Matt Nettleton interviews John Gause, the President and CEO of Apex Benefits, a nationally focused employee benefits company. John shares his journey of starting and growing his business, including the challenges he faced and the lessons he learned along the way. He emphasizes the importance of hiring the right people, having a clear plan, and being prepared for the journey of entrepreneurship. John also highlights the satisfaction and fulfillment that comes from the process of building a business, rather than just focusing on the end goal.
 
 
Takeaways
Hiring the right people is crucial for the success of a business. It's important to be thoughtful and careful in the hiring process.
Having a clear plan and vision for the business is essential. It helps guide decision-making and provides a roadmap for growth.
The journey of entrepreneurship is challenging but rewarding. It requires grit, perseverance, and the ability to embrace the ups and downs.
Building a business is about more than just financial success. It's about the experience of the climb and the satisfaction of overcoming obstacles.
"It's not about making it to the top and being on the top. It's about the experience of climbing."
"I enjoy getting my ass kicked. People say, 'You must be a good salesperson.' I'm like, 'No, I'm a terrible salesperson, but I get more nos than anybody else.'"
You can learn more about John on linkedIn https://www.linkedin.com/in/jgause/ or about his company https://apexbg.com/ 

In this episode, Matt Nettleton interviews Scott Hill, a small business owner, about his experiences starting and running multiple businesses. Scott shares stories from his entrepreneurial journey, including successes and failures. He emphasizes the importance of having a passion for the business and seeing economic opportunities. Scott also discusses the challenges of being a business owner, such as the need for cash flow and the importance of systematizing the business. He advises aspiring entrepreneurs to save money, get buy-in from their partners, and be prepared for the sacrifices and challenges that come with owning a business.
 
Takeaways
Having a passion for the business or seeing economic opportunities are common reasons for starting a business.
Cash flow is crucial, and the income should be more than the expenses as quickly as possible.
Systematizing the business and delegating tasks are important for growth and scalability.
Getting buy-in from partners or spouses is essential for support and understanding.
Owning a business requires sacrifices and comes with its own set of challenges.
The grass is not always greener as a business owner, but it offers different opportunities and rewards.
Being a business owner allows for more flexibility and control over one's time.
Having a business coach and learning from past experiences can lead to growth and success.
Being self-employed can provide the opportunity to be present for family and personal milestones.
Being a business owner requires a focus on sales and generating revenue.
It is important to have a plan, save money, and be financially prepared before starting a business.
You can find more information about Scott on linkedin https://www.linkedin.com/in/scottwhill/ or at his company's website https://sbhillinc.com/ 

In this episode, Matt Nettleton interviews Steve Rupp, the owner of Steve Rupp Coaching, about starting and growing a coaching business. Steve shares his background in residential real estate and how he transitioned from being a realtor to a coach. He emphasizes the importance of taking time off, setting boundaries, and having an exit strategy. Steve also advises aspiring real estate agents to have a clear why and to understand the challenges and responsibilities of running their own business.
Steve Rupp is a 25-year real estate industry veteran who grew up in real estate and led one of the highest-producing teams in the city.  He is known as one of the most highly educated real estate agents in the world having earned 18 designations and certifications.
Steve has been featured on numerous real estate podcasts, been the featured speaker at many events, was honored as 2020 REALTOR of The Year and currently serves on MIBOR's REALTOR-Builder panel, Professional Standards Hearing Panel and is a MIBOR Mediator.
Having felt called to coach and train other agents, Steve decided to sell his real estate business and start Steve Rupp Coaching.  Steve offers 1:1 Coaching, which focuses on using proven systems and models to achieve predictable results to break through your ceiling and propel you higher than you have ever achieved as well as teaching a brand new program Premier Connect coaching agents how to leverage vendor relationships and Concierge service to predictably generate 27+ referrals/year and over $250,000+ in income/year. 
Steve has been married to his beautiful wife Brigid for 21-years and has 2 daughters-Anastasia who is a sophomore at IU-Kelley School of Business and Natalia who is a freshman at Westfield High School.  She is a competitive cheerleader and representing Team USA in Milan, Italy next month!  Steve LOVES to travel, especially to Europe.
You can find more information about Steve at www.SteveRuppCoaching.com 
 
3 Books Steve recommends
10x is Easier Than 2x by Dan Sullivan & Ben Hardy
The Energy Bus by Jon Gordon
 Atomic Habits by James Clear